BP Propaganda

Emeril Lagasse
Propaganda: Testimonial- The ad uses a well known chef to tell of how the problem of the oil spill will be fixed while sharing his limited knowledge about the subject. He tells of how the oil spill affects food by making the prices higher and there are less available resources. 
Fallacy: Argument from Omniscience- He tells of how everyone is affected by the oil spill, but he doesn't really know, he's just one example of how the oil spill messed him up. This ad was not very affective because it was trying to deceive people into thinking that Emeril is a credible source who knows something about the process when he doesn't.

Olympic Athletes
Propaganda: Transfer- Lolo Jones was holding an American flag at the end to associate American pride with BP. This shows that BP is working to overcome obstacles to better the country. 
Fallacy: Bandwagon- At the end of Bryan's ad it says that "behind him is you", which encourages everyone to go behind him because someone else is probably there too. This ad was trying to deceive viewers by trying to make them feel as though if they want to be part of this America they should get behind BP and it's efforts.

America
Propaganda: Plain Folks-  Throughout there are just average, everyday people enjoying the benefits provided from BP's hard work. 
Fallacy: Observational Selection- BP only focused on their positives like creating so many jobs, but they don't tell of anything they've done negatively like how many lives they may have ruined because of the spill. This, like the above ad, wants to deceive viewers by making them think that getting behind BP is a requirement to be American.

Tourism 
Propaganda: Glittering Generalities- Throughout the tourism is described as "good" "this year was great, but next will be better"  The commercial made BP seem so great because it made tourists come and made so many people happy. 
Fallacy: Correlation/Causation- BP is trying to make it seem as though they prompted all these tourists when in actuality they hindered tourism for a while because of the oil spill. This ad aims to deceive people by making them think that BP is the reason why tourism is up and that it should be shown in a positive light.

Tony Hayward 
Propaganda: Card Stacking- Tony Hayward makes BP out to be this great company that can do all of these great things to fix these problems that they created. He says how they are great enough to fix the problem, but don't really acknowledge everything they destroyed. 
Fallacy: Red Herring- Tony Hayward is trying to divert the attention of the American people away form the damage of the oil spill and towards the solution. He's trying to get them to forget about the negatives and focus on the positives. By doing so it harms the viewers and deceives them  into only seeing the good in BP.